In 1869, a 200-foot brick sphere was hurled into Earth’s orbit in Edward Everett Hale’s story, “The Brick Moon.“ The moon, made of 12 million bricks, was meant to be a navigational aid for sailors, but what it represented was a vision of a future where everyone is connected by artificial satellite.
To us, the brick moon is our North Star, a constant reminder that when we lead with imagination, we can accomplish anything. We are Brick Moon, a highly niche marketing partner built to do one thing and nothing else:
Help your brand grow by winning a world of new customers through satellite radio.
Brick Moon focuses entirely on satellite radio because there’s no other outbound marketing channel that’s more effective — or more cost efficient — at reaching new customers while building your brand.
Satellite is a clean advertising environment, meaning your audience is actively listening to a highly curated channel, virtually free from distraction. Noisier media like terrestrial radio relies on less-engaged listeners and an advertising spot load that takes up nearly one-third of every hour. With satellite, the audience has truly come to listen, and there’s no more than eight minutes of ads per hour.
Once we build a portfolio of channels that best fit your brand, your message will reach a national audience of 63 million listeners across all four time zones. No other medium offers this kind of targeting combined with this level of reach, scalability and ROI.
And with satellite, you’re not just reaching new customers; you’re building your brand, nationally. With even a modest budget, we can turn a small business into a household name.
We’ve worked on the client side, the agency side and the media side of satellite programming. Most of what we’ve learned, we learned the hard way. Whether you’re new to satellite radio or new to marketing, we’re here, first and foremost, to find out if satellite is the right medium for you. If it is, we’re your partner in growing your business and building your brand.
Brick Moon lives and breathes this medium. We’ve spent the last decade in the trenches of satellite radio. We know which stations produce the most results. We have the buying power to negotiate better rates than anyone could get on their own. And because of our agency’s size and focus, we personally authenticate every ad, seeing that it runs when and where it’s supposed to, and making sure you’re credited if it doesn’t. But the real strength of Brick Moon lies in building a media plan that puts your brand in front of the people who will take your business to the next level.
It’s often said that good advertising is like giving your dog a pill. The creative is the bologna you wrap around your message. But we believe that you wouldn’t be in business if what you offer wasn’t worthy of an audience. So we uncover your strongest message and we tell it in surprising ways. We use the power of professional actors, directing and production to create a gift your audience will not forget.
“I may not know a lot about marketing, but I do know how to win at the highest level. In sports and business, you need to surround yourself with people who are smart, trustworthy and innovative, as well as possess a fierce desire to compete for the win. I have known Kevin for three decades and have closely followed his career. Kevin exemplifies all these traits, earning my highest recommendation to anyone looking to take their business to the next level.”
Erik Spoelstra, Head Coach, Miami Heat
“Kevin was a leader in our portfolio when it came to employing the power of satellite advertising. His efforts consistently delivered customer acquisition value quarter after quarter. His knowledge and experience can be the cornerstone of a predictable and efficient marketing channel for a range of businesses.”
Jon Seeber, General Partner, Updata Partners